All Episodes
Episodes
Writer's Rewind: 5 Common Copywriting Mistakes That Kill Sales Conversions
This week's episode is Part 3 of my Writer's Rewind Series, and it's all about why your copy isn't performing the way you think it should. There's a reason it isn't converting, and most likely, it's one (or more) of...
View Episode
The Most Important Skill For Any Business
This is part 2 of the "Writer's Rewind" series. I'm devoting this month to covering some of the fundamentals of great copy, and in the case of this week's episode, why copy itself is so fundamentally important to the...
View Episode
Why Your Copy Fails - P.A.S.T.O.R. Review
This week's podcast is a refresher on the core basics of writing persuasive copy (and everything is copy — it's not ONLY sales pages and emails). If you can write effective sales copy, you can literally write your...
View Episode
How to Un-Stress Your Business - with Stu McLaren
Who else wants to reduce your financial stress and create a stable source of income from your business? This is the way: shift to a membership-based business model. I know what you might be thinking: "Geez, Uncle Ray…...
View Episode
Writing Gets You Everything You Want - Proof!
On last week's episode, I boldly declared, "Writing gets you everything you want." This week, I'm giving you some proof of how that has been true in my life. You may already be thinking, "But Ray, you're a...
View Episode
No Right Way To Do This
This week, I'm answering some of the most common questions I'm receiving from listeners, viewers, and readers. Since they keep coming up (some for many years), I feel that my answers will be helpful to more than just...
View Episode
Create for an Audience of One
You create content to build an audience...not the other way around! This week, I'm proposing that you create your content for an audience of one, and my guest, Jody Maberry, is living proof that this strategy works....
View Episode
Is 58 Too Late?
I very often get some form of this question: "Is 58 too late to ____?" The number is arbitrary, and this line of questioning can go on and on... Am I too old? Am I too fat? Am I too thin? Am I too shy? Am I...
View Episode
Poverty Is Spiritual Warfare
Many Christians are culturally programmed to feel guilty about wealth, but is poverty God's plan for us? No! Today I propose that God wants you to prosper in all things that are good, including business (and I have...
View Episode
7 P's For Maximum Prosperity
Uh oh...January 1 has come and gone. Is it too late to make plans for a better New Year? Of course not. Regardless of how far along Earth may be in its journey around the sun, you are free to implement these 7 P's...
View Episode
Plan Your Year
This week I'm giving you a simple, 5-step process to help make 2024 the best year your business has ever had. Of course, I said "simple"...not easy. The toughest pill for most business owners to swallow is this: You...
View Episode
The Magic Word That Will Change Your Life
In this week's episode, I'm talking about a single, magic word that has the power to reduce your stress and give you more time to do the things that matter to you. What is this "Magic Word" ? "No" People seem to...
View Episode