All Episodes
Episodes
Pastor Fired by Church Becomes 6-Figure Copywriter
"If anybody is going to change this, it has to be me. No one is coming to save me." That's a quote from my guest this week, Dawn Apuan, and it turned out to be a powerful (and profitable) epiphany for her. Dawn...
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The Biggest Economic Opportunity...Ever!
This week's episode contains a bit of a rant, but I think it's a rant most of us should hear. There's a sea of negativity in this world, and at the center of that sea is a giant vortex with an ever-expanding mouth,...
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The Common Path to Uncommon Success
The title of this week's episode is the title of John Lee Dumas's new book which I strongly suggest you add to your library. John is the host of the award-winning podcast, Entrepreneurs On Fire, and has interviewed...
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7 Overlooked Ways Copywriters Can Make Money Now
This week's episode content was actually borrowed from my YouTube video of the same name. Even if you've already seen the video, these are some great, money-making ideas that deserve a review. Feature...
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The Power of Self-Publishing
If you're considering writing a book, you need to check out this week's podcast. Chandler Bolt, CEO of Self-Publishing School, is THE Authority when it comes to self-publishing and he's my special guest this week. By...
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Simplify Your Message So People Buy
There are so many ways to make your marketing complex. Funnels, upsells, cross-sells, JVs, multivariate testing, challenges, tiny offers with a value ladder of upsells… Sometimes the best way to sell a horse is with...
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Creating Magic in Tough Times
This week's episode is a conversation I had with the great Lee Cockerell, former VP of Walt Disney World and a master of creating that Disney Magic. Lee is one of our favorite people to learn from. I say "our",...
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Get My Book 4or 99¢
My book is now officially available for purchase. For now, you can get it the Kindle or Nook version for only .99¢ Even though this book is one of my biggest accomplishments and, I believe, will enrich the lives of...
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How to Transform Stress and Anxiety Into Peace and Increase
ATTENTION: We interrupt these show notes to bring you this important announcement: You have a chance to train with me for free starting this Friday! This Friday, February 12th, we're starting the Get Clients...
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3 Ways To Write Copy That Connects
You want to write copy that converts, but how can you do that? Remember this: Before conversion comes connection. You need to connect with your audience before you start pitching them. In this week's episode, I'm...
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She Found a Snake in the Toilet!
Can you imagine opening the lid to your toilet, only to discover a snake? What would you do? Here's what my wife did…OK relax. My wife did not find a snake in the toilet. But this little exercise reveals the subject...
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The Culture in the Kingdom
I think of Entrepreneurs as Kingdom Builders - and I don't think of kingdoms in some domineering, benevolent tyranny sense - but in the sense of the "King's Domain". Who is the King? For me the King is our Creator....
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