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Episodes
The Creator Economy
This week, there is much to discuss. Here in the US, Americans are getting set for Thanksgiving and the retail holiday that follows, Black Friday. For the first time, my company is participating in Black Friday....
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Quitting On Your Goals? Don't!
We're nearing the end of 2021, but we still have almost 7 weeks left. That's 13% of the year still to come. Way too much time to start coasting to the finish line. The last few weeks of the year, most people will...
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Is This the Time for You to Launch
Over the years, I have trained many professional copywriters, but the actual writing is only part of what I teach. In order for a student to be successful as a writer (or any entrepreneurial venture), they need to...
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For the Christian Creative
This week, I'm introducing you to someone who is helping to change lives - in particular, the lives of Christian entrepreneurs around the globe. David Lee Martin is not only a student of mine, but he has become a...
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What Copywriting Really Is
For this week's episode, I wanted to get back-to-basics and give you the nuts and bolts explanation of who I am and my philosophy of writing persuasive, direct-response copy. I had done this already for someone...
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Make More Money Than You've Made All Year
We're a couple of weeks into 4th quarter 2010 (October-December), but it's not too late to make more money in this last quarter than you've made so far this year. No matter what your business, this week's podcast...
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Copywriting Alone Is Not Enough
This may blow a few minds, but I, Ray Edwards, direct response copywriting evangelist and educator, am telling you that Copywriting, alone...Is not enough. Today's sophisticated, high-paying client demands that you...
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How to Create Products Out Of Thin Air (With a 99% Profit Margin)
This week, I want to talk about writing as a business. Not just copywriting, but writing in general. From fiction, to how-to e-books, to blogging (yes, blogging is NOT dead - proof below), etc. There are so many...
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How I Live Well With Parkinson's (10 Years Later)
Odds are, you don't have Parkinson's Disease, and if you don't, is there a benefit to listening to this week's episode? Absolutely! The truth is, we're all dealing with something - Either something big, bold and...
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Choose Your Life Again
A surprising call from an old friend got me thinking … It seems almost everyone I know is being faced with big decisions. Maybe you, too, are thinking through one of these "big decisions". Decisions about...
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"This Might Be My Biggest Mistake Ever"
Look, let's be real.  These last couple of years have been very difficult for most of us.  Think of all the crazy stuff that has happened.  There's a really good chance you did not see all of that coming.  I...
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Read To Lead
If you want to be a leader, you need to develop a reading habit. "Leaders are readers," says Jeff Brown, my guest on today's podcast. Jeff is the host of The Read To Lead Podcast, and the author of a new book...
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